If your small business involves shipping products to your customers, you already know there’s a whole lot of effort you have to put in to make sure the process runs as smoothly as possible, and just as many resources employed to offer the best services and keep your customers happy. Needless to say, customers these days are hard to please breed. They have higher standards than ever when it comes to product shipping, and if you fail to meet their expectations, they won't hesitate to find another company that fits their needs.
Therefore, if you want to ensure customer satisfaction and grow your small business, you must pay great attention to the shipping supplies you use. So, let’s take a look at some of the boxes you have to check off your shipping supplies list.
Product packaging checklist
Different businesses have different packaging requirements, so based on the products you sell and ship, you have to select the proper shipping supplies. However, regardless of the size and nature of the product, all product packaging must fulfill certain roles:
- Protect the product and keep it safe while it’s being delivered
- Be practical
- Be representative for your business
- Have an eye-catching design
- Elevate customer experience
Find the right supplier
Now that you know what you have to look for when choosing the packaging for your products, you have to find the right supplier for your business. There are a lot of companies specialized in manufacturing and distributing shipping supplies on the market, so how do you find the best one? Here are some of the aspect you should consider:
- Competitive pricing
- Quick lead times
- Wide range of products
- Positive business reviews
- Quality control process
Apart from that, if the supplier has special deals that will help you save some money, that’s a major plus. Buying wholesale shipping boxes can really help you cut back on your shipping supplies expenses, so it’s worth looking for suppliers that have these types of offers.
Consider custom packaging
If you want to stand out from the competition, you’ve got to pay attention to every single detail and that includes product packaging, of course. One way to differentiate your business from others is to step up your packaging game and use branded shipping materials. No one wants to receive a dull-looking box that tells nothing about the brand or the product it contains. Beautifully designed packaging that evokes the message of your brand can enhance the whole experience, and can be just as important as the product itself.
Package fillers
Getting back to more practical aspects, let’s not forget about package fillers. You can’t just throw a product into a box, as pretty as it might be, and call it a day. If you want your products to arrive safe and sound at the destination, package fillers are a must. Even for products that seem sturdy enough to stay in perfect condition, it’s still a good idea to include fillers in the packaging as they can complete the unboxing experience. And if you want to reduce waste, eco-friendly fillers are definitely the best option.